
Pulse is getting into the swing of things at LinkedIn HQ! We’ve been exploring the Mountain View campus (check it out on TechCrunch’s TC Cribs), meeting the rest of the team, and working hard to prepare the next phase of exciting collaborations.
We’re happy to unveil the first of these efforts today with the latest version of Pulse. Out now on Android and iOS, this new release features some snazzy integrations with LinkedIn and even more great content.
You asked, we answered: you can now share articles to LinkedIn! Once you’ve added your account (connect from Settings at the top of the left navigation bar), you can start sharing stories to your professional network.
The Influencers feed was our first foray into the world of LinkedIn, and it’s already been a hit. It features compelling original content from industry leaders and luminaries, from Deepak Chopra to Maria Shriver. (And that’s just this week.) Add the feed from Pulse’s What’s New section now, and enjoy this thoroughly thought-provoking series.
Stay tuned for more updates over the coming weeks and months—we have exciting things in store, and we can’t wait to share them with you.
As always, tell us what you think! We’re listening on Facebook, LinkedIn, and Twitter.

We’ve found some fabulous sources to keep you posted on all the latest news and updates. Check out a Best Ads feed from AdAge, entertainment news from TODAY, hockey happenings from The Score, and more.
If you haven’t checked it out already, don’t forget to peep our LinkedIn Influencers feed for compelling original content from industry leaders and luminaries. Add it from What’s New now!
AdAge: Best Ads

Image: Whole Foods Market: Food From a Happy Place
Stay up on the advertising landscape with AdAge’s special Best Ads feed. See the game-changing commercials, follow the groundbreaking companies, and never miss a moment in this fast-paced industry.
TODAY Entertainment

Image: Steve Martin shows off banjo skills
Entertainment may move at lightning speed, but TODAY Entertainment highlights the noteworthy celeb news.
Bleacher Report NBA

Image: NBA Playoffs 2013: Indiana Pacers vs. Atlanta Hawks, Game 4 Picks
Don’t miss any of the NBA playoffs excitement with Bleacher Report NBA. Stay up on scores and follow all the basketball action.
The Score Hockey

Image: First round NHL playoff schedule
The Score NHL is more than just sports scores. Get everything from in-depth analysis to podcasts to fantasy lineups with their rich and informative feed.
Yahoo! Sports NFL

Image: Marcus Lattimore selected in the fourth-round by the San Francisco 49ers
Still buzzing over the NFL draft? So are we, and so is Yahoo! Sports NFL. From thoughtful reflections to breaking news, they’ve got the lowdown on the upcoming football season.

Happy Earth Day! We’re getting our nature on this week—check out great sources from National Geographic to AP Science. We also have new feeds from AdAge, BuzzFeed, and more. Add them from our What’s New section now!

Image: New York Wheel Could Create New Outdoor-Ad Opportunities
Get updates from the ad world, straight from the experts. AdAge: Latest News covers all the movers and shakers, from big brands to up-and-comers, from television to tech.

Image: The Most Expensive Places To Buy Everything
BuzzFeed: Inspiration is a wonderful mixed bag, blending lighthearted musings with thought-provoking missives. This new feed from the media powerhouse is entertaining and enlightening.

Image: Earth Day: When It Is, How It Began, What to Do
National Geographic will certainly help you appreciate the earth (and beyond!) this Earth Day. Embrace nature, space, and everything in between with this renowned resource.

Image: NASA sees distant planets that seem ideal for life
AP Science offers straightforward news from the world of science and tech, covering topics as diverse as space exploration, robotics, and biology.

Image: Can Evolution Beat Climate Change?
Enjoy updates from Scientific American, one of the leading authorities in the world of science and technology. The esteemed publication delves deep into hot topics from the scientific community, from research to politics.

SHEfinds is an amazing resource for women on the go. They compile the best catches from across the web—the incredible deals, the hottest fashion trends, and more. SHEfinds Weddings, which you can add now on Pulse, provides the same service for brides-to-be. We spoke with Senior Editor Justine Schwartz to get the inside scoop on all things weddings.
A lot of items that I found while planning my own wedding ended up on the site, and our weddings writers are all brides or brides-to-be themselves, so they often cover topics, brands, designers, etc., that they have worked with for their big day. So much of weddings is word of mouth and referrals, so I think speaking from experience is the best service we can provide to readers.
I also read wedding magazines (New York Weddings is a favorite) and am constantly checking my favorite wedding sites (blogs like Style Me Pretty and retailers like Shopbop and Net-A-Porter who have great designer wedding boutiques).
Also, I am a Pinterest fanatic, and like 99% of brides out there, am so inspired by the photos and ideas there. You can tell I spend a lot of time on that site! http://pinterest.com/shefindswedding/
Bridal trends have a much longer shelf life than fashion trends - they don’t change much from season to season (although over time they certainly evolve).
Like fashion trends, bridal trends are cyclical. In the 1980s, high-neck lace dresses were wildly popular, but it took a certain Duchess to bring them back into popularity today. For gowns, “classic” dress silhouettes - lace, strapless, ballgown - are usually more popular and in-demand than the “trendy” ones - high-low hems, one shoulder, color. For decor and bridesmaid dresses, there are certainly “trends,” but in the end, the bride’s personal tastes always trump the trends.
First and foremost, enjoy the engagement. Before you start filling a binder with notes and inspiration images and linen samples, take some time to really enjoy the fact that you got that ring and are about to embark on an incredible journey with your groom!
After that, get organized and trust your gut. Don’t let outside opinions throw you off your game - you probably have an idea of what you want almost every aspect of your wedding to be, so be decisive and don’t second-guess yourself - especially on the small details. For the aspects you don’t REALLY care about, let your mother and mother-in-law take those over. They desperately want to be involved with planning (and by the way, your groom doesn’t, so don’t pester him too much). I, for example, didn’t really care much about the cake, so my mom spearheaded that project completely. She was happy to do the cake tasting for me!
When dress shopping, I always recommend going alone or bringing 1 really close friend to your first fitting — too many cooks in the kitchen will spoil the experience! Bring heels that are roughly the height you want to wear on the big day, and also try on veils with your dresses to get a sense of the overall look.
SHEfinds continues to expand its content areas - even with weddings. While we were once primarily a shopping site, we are now offering tips and advice to brides that go beyond that - everything from how to deal with your in-laws, to how to alleviate day-of stresses and how to be the happiest bride ever! But of course, that still starts with a great dress :)
I am a sucker for celebrity weddings, so I can’t wait to see what Jennifer Aniston wears to hers! I’m also interested in how all the pregnant celebrity brides - Jessica Simpson, Halle Berry, etc - will influence maternity dress trends for bridal. I am also dying to see whether Vera Wang’s black wedding dresses catch on! She’s such an innovator, but this is a trend I’m a little wary of…

When we started Pulse in 2010, as a class project at Stanford’s d.school, we never imagined what the future would hold. We were motivated by our own frustrations with mobile news reading: we wanted an effortless experience, with clean design and easy access to all of our favorite sources. As our time in the Launchpad class continued, and as we spent day after day talking to our local community, we realized that this was a shared desire—and we sought to meet their need.
It didn’t take long, however, before Pulse expanded beyond its academic beginnings. Suddenly our app was being used by thousands of people and had shot to the top of the App Store; we spent our days at cafes, answering feedback and building upon what had quickly become a much larger vision. We rode the wave of change as news itself transformed, moving from a few trusted sources to hundreds, from ‘news sites’ to blogs and social media, from broadcast to conversation. As the landscape shifted and our community grew, we imagined better and brighter opportunities for Pulse. Thanks to the support of our passionate readers, we realized we could help foster these conversations, build a more informed society, and truly contribute to the world.
These three years have been exhilarating and inspiring. We’ve learned about ourselves and our industry, grown our amazing team, and developed a community that we cherish. It’s with this past in mind that we’re proud to announce our next step: Pulse is joining the LinkedIn family.
LinkedIn is the perfect partner as we continue our journey. The company shares our passions and values, our belief in the power of knowledge and elevated discussion, particularly for professionals looking for insights to help make them better at what they do. We believe this important step is the key to an even better experience for our community, and we’re excited for what’s to come.
With LinkedIn by our side, our team will continue to make Pulse the best it can be. We’re still working together on the product you love, and will continue to provide an innovative and visual news reading experience. For now, the Pulse apps will remain the same, and our two teams are excited to work together to create cool and useful new offerings.
To celebrate this milestone, we’re happy to offer a brand new LinkedIn Influencer feed on Pulse, filled with posts by luminaries like Richard Branson, Jack Welch, and more. It’s the first of many opportunities ahead, and we can’t wait for you to see what’s next. Join us on this journey, and help us shape the future of news.
Akshay, Ankit, & the Pulse Team
Please read more from the LinkedIn team here.
Download Pulse for iOS and Android.
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Special thanks to Alan Patricof (& Greycroft), Patrick Chung (& NEA), Michael Dearing, Emily Melton and all other advisors who have helped Pulse grow into what it has become. We are forever grateful for your support on this journey.
Another huge thanks to all of our publisher, brand, and agency partners for your ongoing support. We look forward to continuing to innovate together.